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1.营销会议开始
I think it should be a progress update of the upcoming budget.
我认为应该是尽早更新新的预算.
2.广告方案比较
But our budget isn`t big enough to cover two forms of media, we need to choose one and focus all our effort on making it work.
但是我们的预算不多.不足以覆盖两种媒介形式.我们必须选择其中 之一.然后集中精力让其产生效益.
3.商业媒体
To get the most from the advertising budget, you must know the characteristics of a newspaper`s readership: the median age, sex, occupation, income, educational level, and buying habits of the typical reader.
为了更好地利用广告预算.你必须了解报纸读者的特征:典型读者的平均年龄.性别.职业.收入.教育水平和购买习惯.
4.营销手段
Who is our target market, what forms of media to use in the campaign as well as the budget?
谁是我们的目标市场?在营销中使用什么形式的媒介手段.以及预算?
5.营销手段
But what about the budget? Television advertisements are the most expensive.
但是预算怎么样?电视广告是最贵的.
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